Car wraps are a great way to increase brand awareness for your company, particularly if you offer local services. Brightly colored vehicles catch other drivers’ attention and will get them thinking about your business, particularly if you are all stuck in traffic together. In order for your car wrap to be effective, there are certain design features you need to include. Here are the key components of any successful car wrap:
1. Company name
Your company name needs to be featured prominently on your car wrap, otherwise, customers won’t know exactly what you’re advertising. You may even want to put your company name in multiple places on your car wrap, so that other drivers can see it from every angle.
A logo and other cohesive branding features are important to include on your car wrap as well. A logo is a great visual tool to help potential customers remember who you are and what you do. It also shows off your businesses’ personality and makes you look more friendly and welcoming. Put your logo in a place where other drivers can see it, like on the back window or side of your vehicle. It should be the right size for other drivers to see it clearly, so not too small or too large.
3. Contact info
If other drivers see your car wrap and are interested, they are going to need a way to contact you. You should make sure to put a phone number, website, or social media handle on your car wrap so that it’s easy to contact you. Use a font that’s clear and easy to read.
4. Blank space
It may sound counter-intuitive, but it’s actually very important that you have some blank space on your car wrap. If every inch of your car is crowded with images and text, it’s going to be very overwhelming to look at, and you won’t be able to get your point across. Blank space keeps your car wrap easy to read.
Carwraps.com offers wraps for a variety of different vehicles in any industry. Contact us today to design your custom wrap.