Wondering what fleet wraps can do for your bottom line? There are quite a few paths to profit which involve vehicle wraps, from the obvious to the wholly unique. To help get you thinking about the possibilities, we’ve put together a list of four of the most popular ways to make fleet wraps a profitable investment.
1. Social events
Want to take advantage of the power of social media, but lost for ideas? Using a ‘spot our car’ type event can get people paying attention to your business, excited about engaging, and talking about you with their friends. The inverse works as well – use fleet wraps with QR codes or social media handles to encourage people to visit your social media pages and start talking. Either way, it’s a powerful trick in the right hands.
2. Paid advertisements
If you’re comfortable with your own name recognition and don’t need to pull off any of the other tricks possible with fleet wraps, consider monetizing the surface of your vehicles in the simplest way possible – by accepting paid advertisements. Think of it as a way to sell off that excess name recognition you’re sitting on, or a way to minimize the expenses associated with more experimental applications of fleet wraps.
3. Name recognition/branding
If you’re having trouble building significant name recognition in an area, wrapping your fleets can help immensely. If your name is known, but your brand is weak, they can also help by making sure your fleets wraps are designed to represent your business accurately – you cover both name recognition and branding with one move.
4. Upkeep
While thinner wraps don’t offer much in the way of protection, there are many forms of fleet wrap which can protect against dings, scrapes, and scratches on the surface of the vehicle. A complete wrap also minimizes the need for careful upkeep of fleet paint jobs, as the underlying paint will be significantly less visible.
If you’re in the Los Angeles area and you’d like to learn more about the potential of car wraps, or you’d like to request an estimate for your own vehicles or fleet, visit carwraps.com today.