Do you want your brand to be truly eye-catching? Why not make your brand stand out from the competition with vehicle graphics! This guide will outline everything you need to know about standing out with vehicle graphics and how they can work for your business’ success.
How to make your vehicle graphics stand out
1. Plan your marketing strategy (target audience, budget, time frame)
Planning your marketing strategy will make it possible to know your audience and figure out which vehicle wraps types will best suit your brand. This will help your brand stand out by allowing you to create relevant ads and cover only the vehicles that target your consumers. For example, back window graphics are suited for cars, van wraps for vans, and trailer wraps for semi-trucks.
2. Choose the right vinyl
The vinyl material you choose will make a huge difference in how your graphics look. Vinyl comes in different thicknesses ranging from 60 to 150 microns. The higher the number, the better the vinyl’s durability. The durability of the vinyl is also measured by the abrasion resistance, which is the number of times the vinyl can be wiped off.
3. Keep your graphics clean
Vehicle wraps are made of vinyl and vinyl needs to be cleaned regularly. Vinyl needs constant cleaning, especially in areas where there is a lot of exposure to sunlight. Regular cleaning will keep any dirt, grime, or bubbles from forming. Vinyl wraps will also look fantastic for longer if properly cleaned and maintained.
4. Use a mascot
Using mascots and brand characters in your graphics is a great way to make your vehicle stand out. Research shows that people remember 80% of what they see and 20% of what they read. They remember 10% of what they hear. So, using mascots and brand characters in your graphics will reinforce your brand and make it easier for people to recall it.
5. Use eye-catching colors
Colors play a big role in making your brand stand out. Colors are one of the most emotive components of communication. Using the right colors in your vehicle wrap will make it more attractive. Bright colors will draw more attention. First impressions matter a lot!
Need vehicle wraps for your business?
At Carwraps.com, we offer vehicle wraps for a wide variety of vehicles. Our clients include restaurants, hotels, churches, retail stores, auto mechanics, construction companies, law firms, and many more in the Los Angeles area. Contact us today for a quote!