Vehicle graphics are one of the most effective ways to advertise and promote your business. Maximizing car wraps, bus wraps, truck wraps, and fleet wraps can help to get your message out there and expand your business outreach. Here explore 4 effective ways to advertise your business with a car wrap.
Keep the information and wording short and simple
The main priority of your car wrap should be to share your business name and logo. Cramming a car wrap with too much wording can detract from the focal point of the advertisement and leave your vehicle looking messy and tacky. There’s no harm in including some form of call to action, like a phone number, but make sure your business name is front and center.
Make your services or product clear
If your business name and logo don’t make it clear to onlookers what your service or product is, it’s worth adding some keywords to the design. Keywords won’t cram up the design as much as full sentences, so choose wisely to ensure that people can understand what your business is all about. For example, if your business is in the beauty industry, you could include keywords like ‘beauty’ or ‘botox’ in your design.
Use bold and bright colors
The purpose of car and vehicle wraps is to draw attention, so don’t be afraid to go bright and colorful. While you want to choose eye-catching colors that stand out, make sure they complement your existing branding. If they clash, your car may attract attention for all the wrong reasons.
Avoid basic marketing fails
Take active steps to avoid marketing fails that will make your business the butt of memes or jokes. Analyze your name and logo to determine whether any combinations or placement mishaps could send the wrong message. Consider the design when the doors are open and closed and make sure the message stays the same.
Choose our team at CarWraps.com to provide a high-quality vehicle wrap to effectively promote and advertise your business.