Wrapping your business vehicle/s is a great way to advertise your products/services and build brand awareness and customer loyalty. However, installing a vehicle wrap is only the first step to promoting your business to your target audience. To attract new prospects and keep your customers engaged and interested in your brand, you need to maintain your car wrap regularly.
While custom vehicle wraps are quite low-maintenance, there are some steps you should take to keep them in tip-top condition in the long run. In this article, you’ll learn how to maintain and care for your business wrap to increase its effectiveness and longevity.
Regular maintenance for vehicle graphics
Always wash your car and car wrap at least once a week. If your vehicle is always on the move and gets dirty quickly, consider cleaning it more frequently to eliminate dirt and dust build-up. This can be two or three times a week.
When washing your vehicle, avoid abrasive detergents and high-pressure car washes, as they can damage your wrap and cause fading. You’re better off hand washing your vehicle or using a low-pressure wash, preferably under 2000 psi.
Keep it protected
Protect your vehicle wrap from environmental damage by parking it in covered areas or using a fabric cover when your car isn’t in use. This protects it from harsh UV rays, snow, rain, and ice, which can cause wear and tear, shortening the lifespan of your wrap.
Additionally, when driving, avoid rough or unpaved roads as rocks and pebbles can easily scratch the surface of your wrap, adversely impacting its overall appearance. The last thing you want is to have a wrap that doesn’t appeal to your prospects, tainting your brand’s image.
Stay on top of the damage
Watch out for any signs of damage on your vehicle wrap, including browning, stains, and spills. You can easily wash out stains and spills using a solution of warm water and detergent. However, for other types of damage, consult a professional to repair or replace the wrap.
Need quality car wraps?
If you’re in Los Angeles and need wraps for your business vehicles, contact carwraps.com today. We offer consultation, installation, and design services.